Baldwin Street Burger

Baldwin Street Burger is a craft burger restaurant in Brooklin, Ontario. The company’s focus is simple: farm fresh ingredients and delicious, unique burgers.

Russell Gibbs Design created the identity, website, retail experience and signage. The plan was to land somewhere between a butcher shop and your local burger joint. Through humour, simplicity and bold messaging we were able to capture the public’s attention and let the burgers do the rest.